We seek to foster creative and comprehensive thinking among our students. We question established stereotypes, aiming to examine and redefine the constituent elements of graphic design. In our view, a designer is someone capable of formulating ideas, defending them, and working independently and responsibly. Our position is less authoritative than is typical in master-apprentice studio models. We cultivate a creative environment—a hub—where the roles of instructor and student become less distinct. We regard each other as equals, sharing responsibility for our actions and results. Naturally, it is we who set the assignments and determine the rhythm of the semester; in this respect, roles are defined. However, in terms of evaluation and feedback, discussion is paramount—diversity of opinion is understood as preparation for real-world design practice. The ability to defend one’s work, as well as to accept criticism, is crucial. Learning to navigate feedback and chart one’s own path toward a goal is at the core of what we seek to impart. As part of semester projects, we invite external experts and designers whose selection is linked to the given semester’s theme, thereby deepening students’ knowledge. We bring to our teaching long-standing professional experience and insights that we are eager to share. We also draw upon our networks to strengthen students’ connection with professional practice. We look forward to working with you.

Adam Uchytil & Marek Fanta